




Vision
To be the largest bahulu producer in Malaysia as a high quality and tremendous taste throughout Malaysia and Asia.
Mission
To attract people who love bahulu with the new version of this traditional foods.
Objectives
· To expand the business products throughout Malaysia and Asia in the next 10 years.
· To increase the number of customers from all range of ages.
· To expand the business networking from rural until urban areas.
· To develop a sustainable start-up business, contributing to increased employment of community residents.
The name of our business is ‘BAHULU OPAH ENTERPRISE’. This business is established with the partnership of four people.
The product that we offer to the market is the Malay traditional cake which is Bahulu. Our business starts with small scale in the rural area at Jenjarom, Selangor. Then after we stabilize our business we will start to open some chain in some other parts of the Peninsular and the Borneo area.
Our Bahulu were shaped to be a cute teddy bear. It comes with three different flavours and filling which are strawberry flavour, blueberry flavour, and chocolate flavour. Our target market is to sell our product to different age segmentation such as adult, teenagers, senior citizen and also families. Our business is expected to start on the 4 January 2012.
There are few factors why we chose to venture into the Bahulu business:
i. To promote the Malay traditional cake in a new way of presentation to the market.
ii. To help preserve the Malay traditional cake in a modern way.
iii. To help increase the income level of the community at the rural area.
iv. Help to offer job opportunity focusing to the single mothers and low education teens.
Kuih Bahulu ini merupakan kuih tradisional orang Melayu dari zaman dahulu. Masa dahulu untuk membuat kuih bahulu mengambil masa yang lama dari kerja penyediaan adunan hingga proses pembakarannya.
Kuih Bahulu telah menjadi menu utama di dalam hidangan masyarakat Melayu pada hari-hari perayaan atau pada majlis-majlis kebesaran, seperti Hari Raya dan Majlis Perkahwinan. Kemampuan menyediakan kuih bahulu yang baik dari segi rupa dan citarasa menjadi kebanggaan seseorang individu kerana ianya menjadi tumpuan kepada penggemar kuih bahulu.
Atas senario ini keluarga kami antara pewaris pembuat kuih bahulu yang sering mendapat tempahan kuih bahulu apabila tiba musim perayaan atau apabila ada majlis keramaian.
Atas pendedahan secara langsung dengan aktiviti membuat kuih bahulu dari generasi terdahulu, maka kami generasi masa kini bertekad untuk mewarisi kelangsungan keluarga dalam membuat kuih bahulu. Dengan adanya peralatan moden proses asimilasi pembuatan bahulu telah menghasilkan perniagaan berasaskan kuih bahulu. Maka kini diwujudkan entiti perniagaan bernama BAHULU OPAH.